MEMES
Duolingo Killed it (literally) with their social stunt in 2024. Gen Z couldn’t stop talking about if Duo was actually dead as they speculated where he would pop-up again.
Given the brand we believed it was a stunt. Duo would re-emerge. So while our key demographic was vigilantly searching for answers, we gave them one. That same day Duo was spotted on a holiday of a lifetime, on a Contiki.
Brat Summer
On trip and social we saw our community celebrating Brat Summer. So we joined in, because travel has always been a place where young people escape to feel alive, escape responsibility, expectations, the future, and just be. You’re only young once right.
Squid Game Season 2
Emily Roberts ‘Awkward’
Olympics
Timothée Chalamet
Timothée Chalamet rode straight into everyones social feeds after biking down the red carpet for the London premier of Complete Unknown. And we went along for the ride.
Golden Globes
Album Launch